"At 12:18 a.m. Greenwich Mean Time on Aug. 2, 1971, Commander David Scott of Apollo 15 placed a 3 1/2-inch-tall aluminum sculpture onto the dusty surface of a small crater near his parked lunar rover. At that moment the moon transformed from an airless ball of rock into the largest exhibition space in the known universe. Scott regarded the moment as tribute to the heroic astronauts and cosmonauts who had given their lives in the space race. Van Hoeydonck was thrilled that his art was pointing the way to a human destiny beyond Earth and expected that he would soon be “bigger than Picasso.”"
The Bizarre, Tangled Tale of the Only Sculpture on the Moon (Slate Magazine)
One crisp March morning in 1969, artist Paul van Hoeydonck was visiting his Manhattan gallery when he stumbled into the middle of a startling conversation. Louise Tolliver Deutschman, the gallery’s director, was making an energetic pitch to Dick Waddell, the owner. “Why don’t we put a sculpture of Paul’s on the moon,” she insisted. Before Waddell could reply, van Hoeydonck inserted himself into the exchange: “Are you completely nuts? How would we even do it?”